In today’s digital world, every business needs a website, and it plays an important role in the success of the business. Thousands of website design and development services are created in a day, and each website owner spends a lot of money, time and effort to ensure that their business website is the best in the market because it gives the first impression to customers of that website.
Your audience will judge your brand by your website design and performance. It is also a symbol of professionalism. Good web design services have the ability to build trust and brand loyalty among your audience.
If your website design does not attract or attract your audience, they will leave your website in seconds.
Web design is not only a well-crafted, beautiful layout or design, but it is also the usability of the website. In fact, your website design directly affects your user experience, and user experience directly affects conversions.
Here are some most common web design mistakes to avoid
In this blog, we have discussed the most common web design mistakes
Slow loading website
Website loading speed is an important aspect of user experience. Typically, people are impatient online, and they leave your website and if it takes more than 3 seconds to load they look for another website.
In fact, according to a recent study, 47% of customers expect a webpage to load in 2 seconds or less.
If your website takes time to load, then the bounce rate of your website will slowly increase. The loading speed of your website not only affects your traffic and conversion rate but it also affects your reputation.
This tips to avoid those mistakes easily.
No call to action
No call to action is not one of the terrible mistakes of web design, because it guides your visitors and it gives clear direction to take a specific action that you want them to take. CTA helps convert a visitor into your consumer, and it also helps increase your click-through rate.
Here are some tips for eliminating clutter on your website
- Keep your call to action short and simple
- Make it easy to find at first glance
- Make sure the color of the CTA button should contrast with the color of your background, and it should attract your visitors to click
- Choose the wording of the CTA thoughtfully and keep it to the point
- Make it clear to your visitors what they will get when they click the button
- Start your CTA with actions like Add to Cart, Download Here, View Packages and Learn More
- Create a sense of urgency in your CTA. Use time-sensitive terms like limited offers, shop now, today only, and only X days left
- Add visual cues such as icons or small pictures to your CTA
Non-responsive website
A non-responsive website is another big mistake in the web designing process. In the modern digital world, the number of customers using their mobile phones to access websites is increasing day by day. Did you know? By 2023, the percentage of people using mobile phones will reach 6.9 billion.
According to Statista, in 2023, 50.8% of all website traffic was generated through mobile phones. Therefore, it is necessary to make your website responsive on all devices to stay ahead of the competition.
If your website does not have a responsive design, you will not be ranked high on Google’s search engine results page, and your bounce rates will be high as well.
In responsive web design, the web page automatically adjusts based on the device through which it is being viewed. In mobile devices it should be easy to read without zooming in, it should be easy to navigate, buttons and links should not be so close together, and it should be large enough to be tapped with a finger.
Poor site navigation
Website navigation is the backbone of every website, and it directly affects the user experience. Unfortunately, many website owners do not focus on website navigation. They do not recognize the importance of website navigation.
It helps your visitors to find things on your website easily. If a visitor has difficulty navigating your website, they do not like to waste their time searching on your website, and they will leave your website immediately.
Ruined design
If your webpage has too many elements on the screen such as images, ads and text without enough blank or white space, and it is not organised in a logical way, it makes your visitors feel that the design is cluttered.
A cluttered design can confuse your visitors, they don’t know what to click, and it drives your visitors away from your website.
Here are some tips for eliminating clutter on your website
Create a clear hierarchy
The visual hierarchy on the website is the arrangement of information based on website elements or their importance.
It helps your visitors scan the information quickly and easily. It takes your visitors directly to the most important information of your website. So make sure that important information exists above the fold. It will help boost your conversions.
Remove all unnecessary elements
Too many elements on your web page can distract your visitors. It is therefore important to examine each element of your website to determine the need for elements and eliminate all unnecessary elements.
Use white space
White space is also called negative space. Improve the readability of your website, by including enough white space around images and between text blocks. It will also grab the attention of your visitors. White space gives clarity to your web page, and it helps certain elements of your webpage look different.
Conclusions
I hope this blog helps you avoid mistakes in your web design services. Consider the above tips and suggestions when designing your website. User experience is a top priority in web design, so keep your audience in mind when designing your website.
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